Dashboard
The contact base, measured — not the sample data
Welcome home, Super Heroes.
Where the base came from
Contacts carrying a real capture source, against those with only a bulk-selection tag. The second group never opted in to anything.
Contactability
The ceiling on any campaign. Email cannot carry this programme — which is why A2P registration, not domain warming, is the binding gate.
Inbound sources
Top capture surfaces by contact count.
Created by year
When the base was built.